Randy Drawas – Anti-Everything

 Episode 32 - Randy Drawas [39:20] Play Now | Play in Popup | Download

For our latest installment of CMO Insights we interview Randy Drawas, CMO for IT security company Kaspersky Lab. As a chief marketing officer, Randy is responsible for all strategic marketing efforts in the Americas for the company. Since its introduction into the United States just four years ago, Kaspersky Lab has emerged as the world’s largest privately-held Internet security company.

The Company’s products provide protection for large enterprises, small & medium-sized businesses and consumers against cybercriminal attacks, such as viruses, spyware, hackers and spam. Kaspersky’s technology is also embedded inside the products of more than 100 leading IT security vendors, including Microsoft, Juniper, Checkpoint and Alcatel-Lucent.In 2007, Kaspersky Lab saw an unprecedented rise in cybercriminal activity equal to all the malicious attacks of the preceding 11 years combined. In 2008, these attacks grew 8-fold from 2007. As part of the company’s response, Randy is leading the launch of an entirely new approach to new media journalism to help combat the threats from cybercrime, Threatpost.

For additional reference we’ve included links to some of the people, places and things discussed in this episode*:

*coming soon